by Jay Northcote | Dec 10, 2015 | marketing
Rule #1 of promo: If you’re already rolling your eyes at me for stating the bleeding obvious please click away now. This post is not for you. But I’m amazed how often I see people breaking this golden rule. Don’t post something that says, “My new book is out...
by Jay Northcote | Jul 18, 2015 | marketing, random
Do you remember those halcyon days when Facebook used to actually ‘show’ you posts from pages that you’d liked? All the posts, on your timeline? And then they changed their algorithms so that you only saw a tiny percentage of posts from the pages you...
by Jay Northcote | Apr 15, 2015 | marketing
Thanks to everyone who took part in my short survey yesterday. The survey is now closed because the free version of Survey Monkey only allows up to 100 responses. The answers were interesting and were mostly what I would have expected, but it was good to have that...